Des Martin, Chief Marketing Officer at Outlier Ventures

In this episode, Mike Townsend interviews Des Martin, Chief Marketing Officer at Outlier Ventures where he sets marketing goals and objectives for the business, driving change and growth across the organization. Des joined Outlier Ventures from Brave, where he served as VP of Growth and Marketing for almost three years. Responsible for growing their daily active users from 800k to 11M, Des was key in positioning Brave as a breakthrough Web3 project. 

Prior to this, Des led marketing teams at two high-growth tech companies, Perkbox and Qualtrics, through periods of rapid growth. Perkbox gained recognition from both Linkedin’s Top UK Start-Ups and the National Business Awards under his direction. Des continues to actively invest and mentor Web3 companies.

Chapters

• 0:00 Des Martin, Chief Marketing Officer at Outlier Ventures
• 1:06 Introduction
• 1:38 From High Growth Companies to Web3 Accelerator
• 2:31 Accelerator
• 4:52 Demo Day: Elevate
• 5:25 Web 2.0 vs Web 3.0: Understanding the Shift in Investment Strategies and Market Trends
• 8:15 The Current State and Future of Web 3.0 Investing
• 10:08 Investing in the Convergence of AI, Metaverse, and Blockchain
• 14:05 Crypto Hype Cycles and Opportunities: Insights on NFTs, Tokens, and the Future of Web 3
• 17:11 Why More Founders Are Applying Now Than Ever Before
• 18:44 Crypto and Volatility: Navigating Industry Concerns and Global Regulations
• 21:30 Why is the US targeting crypto as an enemy?
• 23:39 Regulation, Oversight, and the FTX Fallout: Examining the Intersection of Crypto and Finance
• 35:51 he Ripple Effect of US Crypto Regulation: Global Implications and Opportunities